Global communication skills company operating across all 5 continents through offices in London, Paris, Frankfurt and New York seek an Online Marketing Executive.

The Role

To support the Marketing Director in all marketing activities. The primary purpose of the role will be to increase awareness of the companies culture and communication skills programmes through online and offline marketing initiatives. The role will require you to liaise with internal and external departments and agencies.

Key responsibilities:

Online Marketing

- Marketing the comapnies services via creation and management of newsletters, emarketing campaigns and other methods
- Creating effective and eye-catching html emails, in line with brand and product guidelines
- Maintenance and development of the companies online presence
- Development of copy
- Tracking and reporting campaign response, website usage, etc
- Developing ongoing best practice policies for SEO across company websites
- Management of external resources to develop new web content
- Working to ensure both organic and PPC ROI
- Assistance with link building and PPC campaigns

Offline Marketing

- Production of marketing collateral to support the companies international operations
- Management of all direct marketing campaigns
- Tracking and reporting of campaign response and ROI
- Maintenance of the companies CRM application

Experience

You will ideally be educated to degree level in online or digital related marketing or have professional experience in these areas. Also experience of;

- web design and usability
- online copywriting and advertising
- managing CRM database solutions is highly desirable.
- strong project management skills
- enthusiastic and confident and have a flexible and adaptable approach to work.
-excellent written communication skills and an eye for detail are a must.